Fix Branding & Design is a boutique strategic and creative partner to clients wanting to improve their business or their physical environment through branding and design.
The first and most important collaboration is with our client.
It's essential that we 'fit together' well – the first meeting usually establishes whether we're the right fit.
We're small, but we manage big projects by partnering with a team of like-minded creatives and suppliers. If we need extra capacity or extra resources to meet a deadline we have a network of designers, photographers, web builders, architects and more who we know well and with whom we have worked together in the past.
All together, our shared values are fundamental to a good working relationship.
If you need a new brand, we start from scratch by developing a comprehensive strategy and roadmap before embarking on the creative.
If you've already got a brand, we collaborate with you to develop a strategy that will make your brand work harder for your business.
If you need a new interior, commercial, retail or residential, we work with you to design and style a fresh and exciting new look including sourcing products and suppliers.
We've been building brands and developing environments for 30 years, so we're fast, efficient and effective, and our past work has stood the test of time.
Our experience ensures we get it right, first time.
Communications and documentation
Finally, we focus on getting the messaging right. We develop the words to describe your offer in a way that resonates with your target audiences.
Strategy
The first step is to write the road map. The Why. What. How. Where to. We also look at sharpening up your offer and structure.
Creative
The next step is to create compelling visuals. The look, tone and feel. Think logo, type, imagery, colour and more. The fun stuff!
I was introduced to Penny Bowring, and after a relatively short, provocative, challenging and very insightful conversation, asked Penny to work with us.
Penny's approach, insight, energy and creativity struck a chord with my executive team, and over a series of workshops we crafted an outcome that has sharpened our focus, deepened our understanding and provided us with an exciting and robust brand foundation that I believe will add momentum to our future business.
I would not hesitate to recommend Penny to any potential client (other than my competitors!).
Peter Root
Managing Director,
Root Partnership
We have had an overwhelmingly positive response to the rebrand.
A new name, a new strategic focus and structure, and a new visual identity is a big project in a very short time frame.
Penny, your efforts, your advice and your leadership have been outstanding.
We have progressed to working together on several subsequent projects.
Andrew MacKenzie
Managing Director, AltusQ
Our clients say...
Planning
The first and most important step is to understand the brief and the spatial and technical constraints. We do a full measure and develop a range of planning options for review.
Interiors
Creative
Once the plan is resolved we begin to develop the creative detail including mood boards, colours, materials and finishes and a selection of FF&E.
Detail
Finally, we document the designs with detailed elevations and specifications and prepare a package for tender.
Penny Bowring
Running one of the country's major branding design practices for 17 years, Penny has worked with some of Australia's biggest brands, architects and designers.
She has been Project Director, Strategist and Creative Director on many integrated branding and communications projects for some of Australia's leading organisations and events. Notable examples include management of Macquarie Bank's brand for eight years, UTS for six years, City of Sydney for seven years.
Penny established Fix Branding in 2003.
Since moving to Canberra from Sydney in 2015 she has been more actively involved in designing environments with a focus on residential design.
She also is Chair of the board of Plumtree, a large not-for-profit that helps children with disability and developmental delay.
She brings the wisdom of her 35 years' experience along with a serious passion for brand building and design.
We can manage every aspect and touch point of your project, or just a few elements. Ours is not a cookie cutter approach. It's bespoke – tailor made to suit your needs.
We establish the process and approach at the beginning, we agree the fee, and we put together a realistic timetable. The project is staged, typically as per the diagram below. Each stage has a clearly defined fee so you know exactly where you are at throughout the process.
